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Maximizing Technology to Drive Smart Goals For Your Content Marketing

Maximizing Technology to Drive Smart Goals For Your Content Marketing

In an age where technology has taken pole position as the driver of change in all strata of our way of life, harnessing its unlimited …

importance of content diversity in content management strategy

The Importance of Content Diversity in Your Content Management Strategy

Content has become the core of how businesses organically go about marketing. There is more to what brands can achieve with their content than they …

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How Do You Create Meaningful Content

Think you know how to create meaningful content? You must first listen to your target audience. For everything else, read this blog.

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How Can AI Help Your Business Achieve 5X Revenue?

How much difference does AI make for businesses? According to a McKinsey study, B2B marketing professionals who use AI to deliver personalized, real-time expertise can …

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5 Ways of Achieving Digital Relevance with AI

The Economist ran a cover page with the headline: “Fortune favors the brave” in 1990. It’s been 31 years since then, and a lot has …

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Eye-Catching Leadership: Why Design Matters and How to Do It

You may have all the brilliant ideas for your thought leadership content, but is your design awesome enough to grab the attention you need to …

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Problems with Lead Generation? Here’s How Thought Leadership Can Help

The buying process wouldn’t ever be complete without quality leads. The problem is how to generate prospects that convert into actual sales. With 53 percent …

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The 3Cs Key To Effective Organizational Change Management

According to statistics, around 70% of change management projects fail to achieve their goals, primarily because of management support issues and employee resistance. It only …

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Collection Made Easier: Account Receivables Automation

“A sale is not considered a sale until collected.” This short phrase is a commonly used reminder to sales agents because it summarizes the sales …

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How Instarel.ai Leverage AI and Crack Algorithm

Statistics showed that 86% of CEOs claimed that AI was mainstream in their office, where the marketing and sales departments prioritize this technology and machine …

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Four Thought Leadership Personas You Can Use to Be Heard and Seen

Thought leadership has enabled industry experts to lead by sharing masterful insights and unique perspectives on relevant issues, effectively building credibility and connecting with the …

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Engage, Don’t Create.

Implementing a content marketing strategy in today’s digital landscape has become even more essential. As the world deals with the effects of the pandemic, online …

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3 Types of Thought Leaders, Explained: Finding the Balance For Your Brand.

Thought leaders are generally defined as industry experts that educate customers and clients, provide answers and solutions to challenges, influence trends, and share brilliant insights …

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Where Are You in Your Thought Leadership Journey? 4 Stages You Should Know.

The power of thought leadership to influence three-quarters of B2B buyers makes it a popular marketing approach. But because there is no single secret formula …

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7 Tips on How To Become a Thought Leader in Your Field.

The person with the utmost expertise and skills in a particular field is a thought leader. Nobody can claim it. It is a title given …

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Blogging for Thought Leaders: The Whys and Hows to Get It Right.

The rapid acceleration of digitalization has brought an unprecedented level of competition in the global marketplace. With more companies, big and small, vying for the …

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Top 3 Benefits of Being a Thought Leader and Using AI to Accelerate.

Did you know that more than half, or 58 percent of decision-makers choose a brand or company based on its thought leadership? And 61 percent …

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Tweet, Retweet, and Repeat: How to Build Thought Leadership Content on Twitter.

Twitter is home to 192 million active users that send a total of 500 million tweets daily. But did you know that these users only …

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Best Content Formats for Outstanding Thought Leadership on Instagram.

Did you know that although only 30 percent of B2B companies use Instagram for content marketing, the platform generates 20 times more engagement than LinkedIn? …

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Mixing AI in Thought Leadership and Content.

B2B and B2C industries have witnessed an influx of artificial intelligence-based solutions that promise seamless processes and robust content marketing strategies. As thought leadership content …

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6 Reasons Why Relevant Content Matters.

“Business is digital, so content is critical.” – The Content Advantage. Quality content gives a great user experience in providing answers, insights, and, most of …

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Top 5 Secrets Why Thought Leadership Creates Revenue.

On the surface, thought leadership seems just like any other content marketing strategy. It has to be unique, relevant, valuable, and engaging – the primary …

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Why Do You Need Thought Leadership.

If you have been lurking on LinkedIn, you have probably wondered why suddenly everyone has “thought leader” on their description. And did you know that …

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Top 3 Reasons Why You Need Content in 2021.

Did you know that in 2019, 91 percent of organizations in the world use content marketing? Now, the numbers are even larger, thanks to the …

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Facebook 101 For Thought Leaders: Best Content Formats To Use and How to Make Them.

As of 2021, there are 2.74 billion active Facebook users on the planet, with 1.84 billion of them visiting the social network daily. No other …

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How to Be a Thought Leader on LinkedIn: 4 Content Formats to Use.

Did you know that 61 million out of 500 million LinkedIn users are executives? This makes LinkedIn one of the top social networks to create …

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Apple’s Upcoming VR headset

Did you know that the first-ever virtual-reality head-mounted display (HMD) system, called The Sword of Damocles, was invented as early as 1968? Now, rumors say …

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Cybersecurity in Healthcare

Did you know that healthcare cyber attacks rose by 55% in 2020, affecting around 26 million in the US? It is not surprising at all …

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Debunking 10 AI Myths

Did you know that robots can have citizenship? In Saudi Arabia, they have given citizenship to the social humanoid robot, “Sophia.” She is the first-ever …

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Do You Need a 5G Phone

By 2024, around 1.5 billion people will gain access to 5G, which is equivalent to about 40% of the world. There is also a prediction …

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Have You Heard of Human Augmentation

Did you know that Elon Musk is in the works of wiring your brain? The Tesla co-founder is currently developing new technology with Neuralink, his …

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How 5G Will Change the World

Did you know that 5G adoption will triple this year? This is because smartphone companies are rolling out 5G compatible phones to the public. Plus, …

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Internet of Things Helps in Improving Lives

Have you heard that in 2015, there were already 15.41 billion devices connected to the internet because of IoT advancements? There was a prediction that …

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Sensing Robot that Helps Healthcare Workers

Did you know there are already a million industrial robots out there, and almost half of them are in use in Japan? The COVID-19 outbreak …

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What is the Fuss All About in NFT

Did you know that a digital artwork was sold for $63.9 million in an online auction, surpassing the auction record of physical paintings? NFT has …

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The Welcoming Internet of Behaviors

Surely you have experienced Googling something, and the next thing you see are ads about it after only a few minutes. Coincidence? No, it is …

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